Mills appoints digital technology director

By Leila Steed23 February 2021

Brazil-based rental company Mills Estruturas has appointed Adriana Bianca as its new director of technology and digital transformation and created a new digital department.

Adriana Bianca, director of technology and digital transformation at Mills Adriana Bianca, director of technology and digital transformation at Mills

In addition to driving IT initiatives and data mining projects, the technology and digital transformation department will spearhead a digital update of the entire business.

Mills said the newly created department would improve the services it offers to customers and support its continued growth.

Established over 60 years ago, Mills has 30 branches across Brazil and provides engineering services for large construction projects.

Prior to her appointment at Mills, Bianca held a number of leadership roles at multinational corporations such as chemicals firm Henkel, BP and biofuel and bioelectric company BP Bunge Bioenergia.

Mills’ CEO, Sergio Kariya, was interviewed in the January-February issue of International Rental News. Read the interview here.

MAGAZINE
NEWSLETTER
Delivered directly to your inbox, Access International Newsletter features the pick of the breaking news stories, product launches, show reports and more from KHL's world-class editorial team.
Skyjack reports strong Q1 results
North American market up 7.7 percent for Skyjack in Q1 and parent company Linamar expects 20 percent full-year growth for the access OEM
HSS sees big increase in digital business
22% of HSS Hire’s revenues in the final quarter of 2020 were generated through its digital platforms
Sales for world’s top construction OEMs surprisingly strong
Latest Yellow Table to reveal that sales for world’s top 50 OEMs declined in 2020 by just 5.5%, less than feared
CONNECT WITH THE TEAM
Euan Youdale Editor, Access International Tel: +44 (0)1892 786 214 E-mail: euan.youdale@khl.com
Ollie Hodges Sales Manager Tel: +44 (0)1892 786253 E-mail: ollie.hodges@khl.com
CONNECT WITH SOCIAL MEDIA