Dinolift names new U.S. distributor

By Lindsey Anderson12 April 2018

The Finnish access manufacturer has appointed RBG Inc. as its new distributor

From left to right: Teemu Ristelä of DINOlift; Rick Girard, Linda Girard and Devon Parshley of RBG Inc.

From left to right: Teemu Ristelä of DINOlift; Rick Girard, Linda Girard and Devon Parshley of RBG Inc.

Finnish boom lift manufacturer Dinolift has named New Hampshire-based RBG Inc. as its new U.S. distributor. The appointment reflects the move from a single distributor model toward more regional presence in the market where new distributors will provide regional support for the complete Dinolift product range.

“The momentum for the Dinolift range already created within the past three years can be fully utilized with the new strategy and customers will benefit from a more regional product support,” said Teemu Ristelä, area sales manager from Dinolift. “The team from RBG has a dedicated sales and support resource for Dinolift and the recent product launch of the new 4x4 lightweight self-propelled DINO 92RXT – which in design perspective was heavily influenced by RBG and the North American customers – is already getting great interest in the territory. We are looking forward to working together with Rick and Linda Girard and their professional team.”

RBG Inc., based in Raymond, NH, specializes in mobile elevated work platform services for Genie and Niftylift, as well as equipment sales from manufacturers Dur-A-Lift, Cormach, Socage and now Dinolift.

“We are expecting a great response from our customers with the launch of the newest Dinolift product – the 92RXT,” said Rick Girard, president of RBG Inc. “The production and workmanship is of high quality and we were fortunate to have witnessed this ourselves at the factory in Loimaa. We are excited to introduce the RXTs, XTCs and Dino trailer mounts to the U.S. market and look forward to working with the Dinolift family.”

RBG Inc will be covering Dinolift product support and service in the Northeastern states of the U.S.

“Having had the team from RBG over at the factory in Finland for sales and service training we are confident they will deliver and exceed our expectations when it comes to product support and maintenance,” added Ristelä.

The announcement comes four months after Dinolift and Texas-based ReachMaster announced an end to their partnership in the U.S. For more than three years ReachMaster was exclusive distributor in North America for Dinolift. 

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