Genie to host Q&A event
By Lindsey Anderson18 January 2017
Genie is offering customers the opportunity to ask questions and get answers during its first "Ask Me Anything" event set for Jan. 23-27. The company wants to provide information on topics including how changes to the ANSI A92 and CSA B354 standards will affect equipment, service and training, plus much more.
“Genie AMA events give us another social media platform to stay connected with customers online — getting them the information they need to know, when they need to know it,” said Aron Sweeney, Genie marketing manager, Terex AWP. “Customers and others involved with the industry can interact with us one-on-one. They can ask questions, comment on posts and sharing their opinions.”
According to Sweeney, the initial goal of the Genie AMA event is to continue to educate customers about changes coming to the North American aerial industry standards in 2017 and how these changes apply to Genie lift equipment. Ahead of this first AMA event, Genie offers customers and key stakeholders high-level information regarding the upcoming ANSI A92 and CSA B354 changes through a video presentation, which can be accessed at this site. Additional information and resources on these important industry changes can be found here.
“Standards in North America are changing significantly in 2017, and our customers will benefit from this opportunity to be more educated of what is changing and how it will affect them,” said Sweeney. “With our new AMA webpage, we have another opportunity to educate our customers and equipment users on not only the changes but how to apply and follow them when using Genie aerial equipment. This commentary is a more personal approach to engage with our customers than just strictly informing them."
How it will work
An open-ended AMA prompt will be posted on the Genie Aerial Pros site, as well as will be shared on social media simultaneously, on January 23, to garner questions. The post will stay open for questions and comments through January 27. Once questions are posted and reviewed, Genie will post responses from its team members, including engineering and safety experts, in a timely manner. Customers wishing to participate in the AMA event, or simply to follow the questions and responses, can access the Genie Aerial Pros website and through the company’s social media pages: Facebook, Twitter, LinkedIn, Google+ and Instagram (@genie_lift).
“Our aim with all Genie online properties is to share knowledge on topics influencing and affecting the aerial industry with our customers,” Sweeney said. “These sites give our customers another way to gain value from our brand — providing them with the information, the tools and the content they need to successfully manage their aerial fleets.”